Being a frequent shopper I notice things like downsizing and price inflation and I was particularly disturbed when i went to buy a box of Life cereal (my favorite cereal) and it was about the size of a snack pack box of cereal and If that was not enough to piss me off, it was also five dollars!! Also, recently microwave burritos went up! AAAAH! NOT MY BURRITO'S! They conveniently went "on sale" for $2.50 when that was the normal price! Do they think people don't notice?